Buckle Up, Baby!
Welcome to the The Real Results Program Workbook. Here clients create a real plan for the first time or tweak their existing plan for more success. Using this workbook makes it easy. OK, maybe not easy but definitely easier than without it!
Divided into 3 Phases, showing the road ahead, keeping you focused and accountable while building a winning custom plan with bite-sized Steps that lead to your success.
You will receive a password when it's time to move onto each phase.
Laying the ground work of who you are and what you look like to the world.
Go to PHASE 1 (password required)
Step 1 | UNDERSTAND YOUR INDUSTRY: The World
Your Industry Past, Present & Future
Networking for Connections
Interviews of Heroes, Mentors and Leaders
Step 2 | WHO YOU SAY YOU ARE: The Creator
Step 3 | WHO THEY SAY YOU ARE: The Brand
Branding: A Fun Description
Discover Your Difference
Creating Your Branding Position
Unique Selling Position (USP)
Step 4 | HOW YOU LOOK: The Identity
Definition of Identity
Do Identity Right - Not DIY
What's a Logo Got to do With it?
Choosing a Designer
Exploring the cost of you doing your business and what it takes to do it right.
Go to PHASE 2 (password required)
Step 5 | WHAT IT COSTS: The Expense
Getting Into Business
Staying In Business
Getting The Business
Step 6 | WHO'S YOUR MAMA NOW: The Market
Identifying The Perfect Client Profile
Finding and Reaching The Clients
Creating The Almighty Contact List
Step 7 | WHAT'S YOUR PLAN: The Strategy
Creation of Your Custom ONE YEAR PLAN
Step-by-Step to Success
Putting it all together and putting your plan in motion to make it work for you.
Go to PHASE 3 (password required)
Step 8 | WHAT ARE YOUR TOOLS: The Materials
Resume, Letters, Proposals
Presentations, Pitches, Scripts
Step 9 | HOW TO PROMOTE: The Notice
The Emailer Blast Campaigns
Phone and Voice Mail Management
Dominating Your Social Media
Direct Mail Campaigns
Step 10 | HOW DO YOU GET THE JOB: The Sell
The Package Of You
Getting Appointments to Sell Yourself
Interviewing and Presenting Creative
All Important and Effective Follow Up