Finding tools for “seeing” what makes us unique are valuable in today’s entrepreneurial world. This one is easy to use and very effective. It enables you to know yourself more fully. In marketing, it is More Important to be Different than to be Better.Read More
The SWOT is an amazing business tool. It enables businesses and individuals to see themselves from inside and outside of their business.
In marketing, it is More Important to Be Different than BetterRead More
Here is a powerful exercise that simplifies getting to core values and learning how each person and business has a unique position in the world based on those values.
In marketing, it is More Important to be Different than to be Better.
To do this work, ask yourself: What never changes about you, your work, your approach to any issue -- no matter what is happening in the worldRead More